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Why We Build Apps for Kids

March 2026

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If you're a parent, you know the feeling. Your little one grabs the tablet, and there's that tiny voice in your head: is this okay? We've been there too. That's exactly why we started building apps for kids.

Screen time that feels good

We wanted to create something different — apps where every tap teaches something, where there are no sneaky ads popping up, and where your child's data isn't being quietly collected in the background. That's how Baby Chicken, Little ABC, and Kinder Apfel came to be.

Baby Chicken is our Thai learning app for the youngest explorers. It's packed with over 500 audio pronunciations across 15 categories, 6 original stories, and plenty of drawing activities. Everything is colorful, tappable, and designed for tiny fingers.

Little ABC takes the same playful approach to English. Little ones can explore its categories — letters, numbers, colors, animals, and more — through games, drawing, and classic stories. It's like a playground you can fit in your pocket.

Kinder Apfel brings German to kids. With 30 letters, 125+ vocabulary words, 14 categories, writing practice, and 6 fairy tales — all with audio pronunciation — it's a gentle, fun introduction to the German language.

Those three were just the beginning. So many families wrote to ask for a version in their language that we ended up building a whole family of first-alphabet apps — more than fifty languages now, from Italian to Khmer, each with its own little mascot and the same calm, offline design. We told that story over here.

What we left out on purpose

All three apps have something in common: no ads, no in-app purchases, no accounts, and no tracking. We don't collect a single byte of data. Everything runs 100% offline, so your child can learn on an airplane, in the car, or anywhere else.

We know that when a child is using an app, they should be learning — not being marketed to. That's a line we'll never cross.

Designed for little hands

We spent a lot of time thinking about touch targets, visual clarity, and navigation that a 3-year-old can figure out without help. Big buttons, bold colors, simple flows. No tiny close buttons hiding in corners. No menus that lead to dead ends.

Building apps for kids is a responsibility we take seriously — and honestly, it's some of the most rewarding work we do. There's nothing quite like hearing that a child learned their first Thai word or traced their first German letter with one of our apps.

If you'd like to try them out, check out Baby Chicken, Little ABC, and Kinder Apfel on the App Store.

Baby Chicken Baby Chicken Thai Little ABC Little ABC English Kinder Apfel Kinder Apfel German
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